Partnering with YuLife was an obvious choice for the innovative, culture-driven, employee-first ethos of ITRS, a global software company who help businesses monitor their IT estates to boost performance, prevent outages and optimise costs. In 2021, ITRS were looking for a new insurance provider, and came across YuLife by complete chance when it was recommended by a broker. They were enticed by YuLife’s more comprehensive benefits offering of an employee app with wellbeing challenges and rewards - but didn’t fully anticipate the extent to which it would resonate with their employees until it launched.Since launching, ITRS has achieved 61% usage with its benefits worth 3.1x its insurance premium. Driven by the YuLife app, the business has been encouraging positive cultural norms, and supporting employees to live happier, healthier lifestyles.“Now that we've got [YuLife], I love it. I think it's such a great benefit. Any employee who I speak to I tell them to download and use it!”A wellness strategy that builds cultureAs part of the YuLife offering, ITRS offers all UK/US employees access to a gamified wellbeing app that rewards daily activity, such as walking, cycling and mindfulness, with YuCoin - the YuLife wellbeing currency. This has encouraged healthy habits among the ITRS workforce.Here are some of their stats:61% have downloaded the app6,550 average steps per day per employee ( almost double the UK average of 3,500!)An average of 5 minutes of daily mindfulness practiced per employee This is in stark contrast to traditional insurance benefits, which often sit somewhere gathering dust until the unfortunate necessity of a claim. YuLife drives engagement, inspires wellbeing and facilitates cross-departmental, non hierarchical interaction for employees.Measuring the impact of CSR initiatives“We had a relaunch of CSR about a year ago - it’s really something that ITRS values and placed a huge amount of focus on,” shared Harriet. “Before board meetings I always get asked how many trees that we've planted and what causes we’ve donated to, and it’s great that with YuLife we can say exactly what we’ve contributed, and our engagement is really good.”“YuLife also fits within our CSR aims,” shared Harriet. As employees have been able to reduce their carbon footprint, through YuLife's social impact benefits, and by increasing their daily footsteps. With the YuLife app, employees can spend their YuCoin earned through daily activity on vouchers for great brands like Amazon, Tesco or ASOS, or they can choose to do good in the world by donating them to a charity partner, or to initiatives focusing on, say, planting trees or cleaning the oceans.In fact, last year, ITRS were able to achieve the following through YuLife:252 trees planted via Earthly6,300 kg of CO2 was removed from the atmosphere227 meals were donated to those in need through ShareTheMealSomething for everyone Additionally, YuLife’s health and wellbeing marketplace, the YuStore, enabled ITRS to create an even more tailored benefits experience, by allowing individual employees to each purchase their own additional consumer wellbeing apps.Through the YuStore, YuLife partner companies get access to exclusive discounts on best-in-class wellbeing tools that support all aspects of wellness, including mental health, sleep, fitness, nutrition and more. And the more their teams engage with YuLife, the more YuStore credit they earn to spend! Every time an employee completes a challenge, this turns into credit to use in the YuStore. Due to ITRS’s impressive engagement levels, they’d accumulated a large balance that could be put towards additional apps to further diversify their wellbeing offering. “Now that we've got [YuLife], I love it. I think it's such a great benefit. Any employee who I speak to I tell them to download and use it!”Harriet expressed her excitement upon learning about this way to elevate their wellbeing strategy: “Our YuLife Account Manager emailed me saying ‘don't forget, you've got this credit’. So I had a quick call with him and quickly realised we were basically missing out on free stuff.” They decided to set a budget per employee and allow individuals to request their own additional wellness apps that appealed to them most - this ranged from sleep monitoring to menopause support to stress coaching.“I sent an email to all UK employees saying we've got these apps available that promote various different aspects of wellbeing. The uptake was great, and lots of people went for two or more apps, which I thought was quite cool. And it was just an unexpected bonus because I didn't even realise that was part of the app!” recalls Harriet.“This is why I say there's so much to the app and the more you use it, the more you get out of it!”