Five years in, Distology's people are more engaged with wellbeing than ever, with 85% of the team actively using YuLife, and one employee on a 1,368-day streak.When you ask Chloe Thirlwall, Head of People Success at Distology, what she loves most about the company, the answer is immediate: the people. "It's a really inclusive culture. We're all working towards the bigger picture, we all share the same values. That's how we recruit, that's how we work."That belief in people-first culture is the thread that runs through everything Distology does. The cybersecurity solutions provider distributes leading and emerging technologies across the EMEA region, with a team of 50 spread across the UK, the Netherlands and Germany. And for the past four years, YuLife has been part of how that culture stays connected.The challenge: building one culture across three countriesDistology operates in a competitive talent market, particularly in the north of England where the company is headquartered. Recruitment is a constant focus, and as Chloe explains, the bar for what attracts people to a business has shifted. "The recruitment market has changed. People are looking further than the job spec, further than their day-to-day role. The care you get as an employee becomes more important."But Distology faced a specific challenge that growing international companies know well. Insurance policies don't easily cross borders. So how do you give a UK-based team and their colleagues in the Netherlands and Germany the same sense of belonging, the same access to wellbeing, and the same shared experience?Why YuLife: more than a benefit, more than a borderWhen Distology first signed up with YuLife nearly four years ago, the appeal went beyond the life cover. "We thought it had a unique approach in being proactive for our wellbeing," Chloe says. It offered something most platforms didn't, and crucially, something that could travel with the team.While the insurance element of YuLife is UK-based, the gamification app is available to the whole team across Europe. That meant Distology could finally give every employee, regardless of location, access to the same rewards, challenges and recognition."There's still that inclusivity within the team," Chloe says. "We've just launched the reward and recognition element of it, which means through the app we can continue that across all teams and all cultures in the business."The results: consistent... and a little bit competitiveMost wellbeing platforms suffer from the same problem. They start strong and then taper. Distology's experience with YuLife has been the opposite. "It ebbs and flows in most other platforms we find. Whereas with YuLife, it's consistent. Everybody's consistently using it."The numbers back that up:85% of Distology's team are actively engaged with YuLife and using the appOne employee has clocked up a 1,368-day streak, completed over 5,000 challenges, and reached the top of every level.During Wellbeing Week, the team took on a giant Yugi paint-by-numbers, ran inter-office step challenges, and started a Yudoku rivalry that's still goingThe cultural impact has been just as visible as the engagement metrics. "YuLife helps us with our culture because it embodies wellbeing and recognition. It's turned wellbeing from a nice to have into a day-to-day lived experience in the company."The bigger picture: from benefit to culture engineIn 2025, Distology was ranked 11th in the Global Most Loved Workplaces and was named in the E2E Tech 100 Track 2024. For Chloe, those awards matter because they reflect what the team genuinely thinks. "A lot of people say they have values and put them on the wall. We actually do what we say we're going to do. People are the most important function of the business."YuLife has become part of that story. What started as a life insurance platform has, in Chloe's words, "evolved into a culture-building engagement tool that unites people around a shared interest to be healthy."Her advice to other businesses considering YuLife is direct. "It's not just a bolt-on. You need to embed it into your culture."About YuLifeYuLife is working to reimagine the insurance industry by protecting lives, rewarding living and inspiring life. Beyond rewards for healthy habits, YuLife gives employees access to critical support services including a virtual GP and Employee Assistance Programme, resources that can be especially valuable in the fast-paced hospitality industry where looking after staff wellbeing is essential.How does it work?Our award-winning app uses behavioural science and game mechanics to reward your people for living well while offering protection in case of crisis. And with our top-rated employee assistance programme, your team gets access to mental, financial and social support, virtual GPs, nutritionists, life coaches and more to help them live their best lives.Because we believe that your employees should benefit from their insurance from day one, and that wellbeing should be accessible every day, for everyone.Request a demo for your team today.