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YuLife Partners with MetLife UK to Launch Pre-Early Intervention Group Income Protection Solution

A collaboration that puts wellbeing at the heart of workplaces, combining wellbeing resources with robust income protection insurance that all companies can benefit from across the UK.

Sammy Rubin | Founder & CEO of YuLife - November 7, 2024

We’re thrilled to announce a new chapter in our journey as we partner with MetLife UK as we combine robust Group Income Protection Insurance and our award-winning wellbeing app that takes early intervention to the next level. Together, clients can now benefit from a game-changing Group Income Protection solution designed to transform workplace wellbeing and support healthier, happier employees across the UK with pre-early intervention strategies.

With this collaboration, MetLife UK’s Group Income Protection clients can now gain exclusive access to a custom version of the YuLife app, packed with exciting tools to keep employees engaged in their mental and physical wellbeing, boost overall employee sentiment and help them on their journey to both recovery and illness prevention. 

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The goal of this partnership is to “keep work working” — in other words, empowering individuals to build healthy habits that reduce stress, boost resilience, and ultimately improve productivity at work. And with MetLife’s robust suite of early intervention tools and rehabilitation support, employees have even more resources to take control of their health before challenges arise.

 “Partnering with MetLife UK represents a significant step forward in YuLife’s mission to transform financial services into a force for good,” says Sammy Rubin, CEO and Founder of YuLife. “We are ensuring that employees are not only protected but are also motivated to enhance their wellbeing, setting a new standard for Group Income Protection by focusing on better outcomes as a result of prevention, early intervention, and rehabilitation support.”

This new, game-changing preventative approach to Group Income Protection not only offers resources to speed up and improve recovery processes for employees on long-term leave but also takes a unique preventative approach that reduces risk before an employee even shows signs of burnout or illness.

Why this partnership matters

“We are thrilled to be deepening our partnership with YuLife, expresses Dominic Grinstead, CEO of MetLife UK. “We believe the integration of a unique gamification element around our Group Income Protection product will enhance employee wellbeing and empower employers to ‘keep work working’.”

The timing couldn't be more relevant. With UK workplace absenteeism at an all-time high—an average of 7.8 days missed per year—businesses are facing real challenges. Rising absenteeism and burnout are critical issues, and together, YuLife and MetLife UK are stepping up to provide a proactive, preventative approach. By addressing physical and mental wellbeing head-on, we’re aiming to cut down on long-term absences and support businesses with happier, healthier teams.

Our Group Income Protection solution makes it easy for employees to prioritize their health from day one, encouraging positive habits that drive long-term productivity and reduce absence rates. And YuLife’s approach speaks for itself: 87% of our users report an improved sense of wellbeing after engaging with our app.

Looking ahead

“Our existing partnership with YuLife for Group Life Insurance has already shown successful outcomes,” expresses CEO of MetLife UK, Dominic Grinstead. And that’s motivated them to “extend our partnership into Group Income Protection.”

Our partnership with MetLife UK reflects a bold vision for the future of insurance and employee benefits: one where wellness, prevention, and proactive support come together to build a better workplace. We’re excited to keep pioneering solutions that put people first, harnessing the power of technology to inspire positive change.

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Stay tuned for more updates as we continue to redefine what’s possible in financial services and workplace wellbeing.

About MetLife

MetLife Europe d.a.c. is an affiliate of MetLife, Inc. and has been in the UK since 2007, providing innovative protection, employee benefits and retirement solutions.

Founded in 1868, MetLife, Inc. is a global provider of life insurance, annuities, employee benefits and asset management. Serving 100 million customers worldwide, MetLife has operations in over 50 countries and holds leading market positions in the United States, Japan, Latin America, Asia, Europe and the Middle East. For more information, visit metlife.com.

About YuLife

YuLife is working to reimagine the insurance industry by protecting lives, rewarding living and inspiring life. We’re on a mission to transform traditional insurance into a life-enhancing experience each employee will value and use daily. 

How does it work? 

Our award-winning app uses behavioural science and game mechanics to reward your people for living well while offering protection in case of crisis. And with our top-rated employee assistance programme, your team gets access to mental, financial and social support, virtual GPs, nutritionists, life coaches and more to help them live their best lives.

Because we believe that your employees should benefit from their insurance from day one — and that wellbeing should be accessible every day, for everyone.

Request a demo for your team today.

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Sammy Rubin | Founder & CEO of YuLife

Sammy combines his extensive experience in financial services with a deep commitment to holistic wellness. After launching and rapidly growing a successful insurance business with his late father, Sammy took a transformative sabbatical that inspired him to create YuLife in 2016. His vision is to enhance lives through technology that supports physical, mental, social, and financial wellbeing.