How David Attenborough’s 'A Life on Our Planet' Inspires us to Take Urgent Action for the Environment
Sammy Rubin shares how David Attenborough's documentary connects to our ethos and the Yuniverse that has been created on the YuLife app.
Sammy Rubin - 21 October 2020
What message can we take from A Life on Our Planet?
I was incredibly moved by David Attenborough’s recently released documentary, A Life on Our Planet. The programme serves as Attenborough’s witness statement for the natural world and casts back over his 70 years of work in wildlife and nature television. In this, he conveys one overriding message - we only have one planet.
It inspired me to think about the Yuniverse: The different environments at the centre of the YuLife app. The app was designed so that each level represents different things. We start in the forest, which focuses on physical motion, and progress through to the ocean, a level centred on emotional qualities. These are followed by the desert and the mountain, which represent intellectual and spiritual wellbeing. Together, they create a whole, interconnected world.
With our planet, as we do with our own yuniverse, we have a responsibility to look after it.
Creating a culture of giving more than we take
Throughout A Life on Our Planet, Attenborough talks of the human relationship to the Earth. We exist in a partnership; although we often focus on what the planet can provide for us, we also have to realise that giving back to the planet is the ultimate win-win.
By giving us an eye-opening insight into the dangerous changes the world is going through - melting ice caps, burning fossil fuels - we are losing the environments that we celebrate in the YuLife app. Attenborough urges us to take action now before it’s too late.
The documentary has sparked a movement as to what positive action we can take to do our part, to give more than we take. This is a message at the centre of YuLife’s mission, to create a win-win for our customers when they are rewarded for living healthier lives. We talk about financial, physical and mental wellbeing, but we have to consider environmental wellbeing.
Ending on a note of hope
Despite the urgency of Attenborough’s appeal for us to act on conservation and environmental change, he leaves the viewer with a message of hope. He shows us that, once the human race takes accountability for climate change and other environmental issues, we can start to change things for the better for our planet.
David Attenborough sets out actions that can make a huge difference. A lot of it centres on rewilding the planet, bringing back biodiversity and achieving symbiosis and sustainable living, including making space for all the different elements that we have. These can all be brought about by the small changes, which reinforces the perspective of starting small and giving back in order to win.
A clear call to action
I really encourage all of us to watch David Attenborough’s A Life on Earth - to connect, reflect and think how we can give back as well. As we go on our wellbeing journey on the YuLife app, we need to embark on an environmental journey too.
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Sammy Rubin is the Founder & CEO of YuLife, a life insurance company that strives to offer effective life cover and improve the health and overall wellbeing of its users.